Tourism Management Lecture: accadis

Sustainable Tourism Planning,
Development & Management
in Latin America

The accadis Hochschule in Bad Homburg is a private university offering a wide range of management-related bachelor and master programmes. The major in travel and tourism, offered as a 3-year course with nine trimesters, leads to a graduation as bachelor, and provides a practice-oriented appraoch to tourism management.

accadis Hochschule


During this trimester, I was invited to lecture on tourism management as part of the regular curriculum. During two days, the students were thus given the opportunity to learn about the application of international tourism planning and development. The focus on sustainable tourism in connection with practical examples from several Latin American countries was thereby met with a high level of acceptance.

Cover of the Lecture Presentation

Some of the topics presented and discussed in class were:

• The Tourism Dilemma
• Pillars of Sustainable Tourism Planning
• UNWTO Code of Ethics
• Stakeholder Analysis in Tourism Development
• CSR on Inagua / The Bahamas
• Tourism Area Life Cycle
• Integrated Resort Development in Cancún
• Dimensions of Intercultural Behaviour
• Project Management Across Cultures

All in all, the lecturing assignment was highly successful, both from the points of view of the students and the lecturer. Received feedback showed a significant learning experience in the areas of tourism development, sustainability and intercultural competence. Moreover, the interactive way of presenting the lecture along a clearly structured leitmotif resulted in remarkable acceptance and a consistently positive response from the audience.

Lecture Feedback Part 1

Lecture Feedback Part 2

Also from my personal point of view, it was a great pleasure to work with the highly motivated and engaged class during the two days. The discussions were lively and provided new insights into the topics treated.

So I would be looking forward to continue the work at accadis in the future -- and would be ready to embark on new topics either in a lecturing assignment or with the supervision of a bachelor thesis.

Andreas Hauser